Vision: Be an institution of excellence in promoting holistic development through inclusive growth leading to greater participation in equitable socio-economic opportunities
Mission: To promote sustainable development through technology driven, impactful & scalable interventions in the identified thematic areas including primary healthcare, education, skill training, livelihoods, financial inclusion & environmental conservation.
The Foundation is in continuous efforts to positively impact the society particularly, underserved and under privileged communities in the area of its operations. Utkarsh Welfare Foundation has formulated policies for social development based on following guiding principles:
Utkarsh Welfare Foundation has an intensive community engagement approach in its program intervention. Intensive approach entails capacity building and providing impact & outcomes oriented services interwoven around thematic areas of financial literacy, health services and enterprise promotion through skill building and vocational training of the last mile beneficiaries.
Utkarsh Welfare Foundation has collaborated and partnered with various national and international technical resource agencies such ACCION, IFC, ISMW, SIDBI, FMO, and SCBF which has given enriched experiences. It has improved the institutional learning curve and built the in-house capacity to develop knowledge toolkits and robust MIS systems such as, over the years UWF has developed robust MIS systems for the monitoring of projects.
Various cloud and web based tools are used for purpose of timely and effective monitoring and evaluation of the projects. Baseline and end line indicators are developed with support of technical resource agencies at beginning of the project for impact evaluation purposes.
With the assistance of ACCION lndia, a comprehensive MIS was developed for monitoring of field team. The trainers were all assigned user IDs and passwords. All registration forms were entered into the system and daily attendance was marked for every batch. Various reports were generated with details such as Branch wise monthly mobilization and members trained under the program. A dedicated project coordinator was appointed for field monitoring. Continuous field visits were undertaken to monitor the progress and the quality of training delivery. Major responsibilities of the Coordinator comprised of attending and addressing the operational challenges, motivate the field trainers, conduct impact assessment and document case studies etc. Besides this, the team leader had a daily tracker on the mobile through which the trainee’s movement and trainings were tracked. Surprise visits by senior team members of both Utkarsh Welfare Foundation and Utkarsh Micro Finance were also part of the monitoring mechanisms.
Financial Education supported by Utkarsh Small Finance Bank CSR: Financial education programs are aimed at building financial capabilities to enhance financial decision making process among the resource poor and financially excluded section in the underprivileged and under-served geographies through right information, instructions and advices. Total beneficiary outreach under Financial Education initiatives supported by Utkarsh Small Finance Bank CSR has been 151009 as at December 31, 2018.
Approaches and models for delivering Financial Education
Models for delivering financial education and advisory services to the beneficiaries incorporates best practices in the domain through partnerships. Currently, Utkarsh Welfare Foundation is implementing Financial Education initiatives at 19 locations across Bihar, Madhya Pradesh, Uttarakhand and Uttar Pradesh.
Class Room Training Approach: This adopts Intensive approach towards the delivery of financial literacy to target population. Trainings are organized in small batch sizes of 20-25 and around 12 hours of inputs are given covering modules on financial planning, budgeting, savings, borrowings, investments, insurance, banking services and targeted govt. schemes. The methodology of training adopted is participatory & interactive. Audio-visuals, poster, banners, group discussion, role plays, exercises, games, and other participatory training tools and other aides used. Trainers effectively communicate and transmit the key messages to the participating women/men beneficiaries. Financial literacy training provided to achieve the desired objectives are delivered in 12 hours session spread across 3 days for each class room training for each batch. So far 39227 beneficiaries has been covered through intensive class room training approach.
Mass Awareness and Community Based Approach: Mass Awareness program is a one-day program organized to introduce the subject to the masses (village communities) as well as to assess the response of the grass root beneficiaries in a particular area. It results in a clear understanding of the area of emphasis and the degree of emphasis required for bringing about the desired change. Campaigns focus more on audio visual aids to convey the key messages of the subject matter, viz., Financial Literacy, Government schemes rights and entitlements, etc. Target Groups includes entire village community, that is, around 50-200 including women and other members from their household especially male and older members who specially influence the financial decision making process.
Special Events and other programs under Financial Education
Financial Literacy Week Celebration: Utkarsh Welfare Foundation celebrated Financial Literacy Week at first week of June from 4th – 8th 2018 with theme of “Consumer Protection”.
Dialogue on Business (DOB): Financial Literacy for Micro and Small Business Entrepreneurs. Dialogue on Business (DOB) is an award-winning business skills training program developed by the knowledge partner, ACCION. It is based on adult learning principles, which draws from the knowledge and experience of program participants. It uses interactive games and role-playing tools to help participants solve real-life business challenges. The workshops are based on the real situations of participants, rather than textbook cases. DOB is found to be an interesting and engaging activity for people, even with little formal education, who may not learn effectively in a traditional classroom set-up. So far 2811 beneficiaries have successfully attended the DOB program.
Digital Financial Literacy: Utkarsh Welfare Foundation organised a mega camp and started implementing series of camps on digital financial literacy from the month of May 2017 and is continued across districts in Bihar & UP. Presently, 7 trainers are engaged in different branches (Begusarai, Kochas, Sandaha, Sindhora, Saidpur, Maihar and Kashipur) across 4 states Bihar, Madhya Pradesh, Uttrakhand & Uttar Pradesh. New training modules which includes flash cards, Audio visuals, Snake & Ladder game have been developed with technical core team members of Utkarsh Welfare Foundation. So far 44248 beneficiary has successfully attended the DFL program.
Village Development Programme: The Village development program aims to adopt integrated village development approach through self-reliance and capacity building, towards tackling rural poverty in a sustainable manner. Our approach to village adoption is reflexive, and socially relevant with an emphasis on moving from ideation to action. UWF has adopted a sector specific intervention. This includes selection and identification of villages which are in need of interventions to enhance their standard of living and then identifying the needs of villages through participatory gap assessment. Village development program envisages integrated and holistic development of identified villages in consultation with village community coupled with convergence of various development interventions.
Learning Enhancement Programme: “Learning deficits seen in elementary school in previous years seem to carry forward as young people go from being adolescents to young adults,” (ASER report 2018 published by Pratham Education). The objective of the proposed Learning Enhancement Program is to encourage and improve language skills, numeracy skills and creativity among the rural children in the age group of 5 to 12 years.
The initiative piloted in the month of June 2018 with 20 children in the Mahmadpura village of Arajilne block near Varanasi.As on in the month of July 2018, this Learning Enhancement Program is now currently operated in 4 villages Deendaspur, Karnadadi, and Bhimchandi in Arrajiline block, Varanasi. A total of 94 Children have been enrolled in all four villages. Village development program envisages integrated and holistic development of identified villages in consultation with village community coupled with convergence of various development interventions.
Building Financial Capabilities: The total outreach under village development program for the FY 2018-19 as at December 31, 2018 is 1320 beneficiaries. The total outreach since inception is 4784 beneficiaries.
Goodwill initiatives: Demonstrating ethos of charity, Utkarsh Welfare Foundation has established regular engagements with the Old age homes & Orphanages. Voluntary participation is encouraged and visits are organized on monthly basis. As a token of goodwill gesture employees regularly distribute snacks, small gifts and food items.
Orphanages: A home for abandoned and destitute children including those with special needs. The home has infants, children and boys and girls up-to the age of 22 years.
Old Age Home: A home for the pure heart is a hospice for the sick, destitute and the dying. Adults including Senior citizens feel at home in these old age home.